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Customer Acquisition Cost: How To Calculate & Reduce

Customer Acquisition Cost: How To Calculate & Reduce

Imagine having new website visitors regularly who are really interested in your services. They seem to love your website and convert a lot.  Also, they provide awesome feedback.  So, at first glance, you’re pretty happy with the performance of your business. But in spite of that, you realize that somehow you haven’t managed to generate...
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How to Measure Customer Satisfaction

How to Measure Customer Satisfaction

This is the worst restaurant I’ve been to in my entire life! That website is so annoyingly slow. Don’t even waste your time trying to read something there. I really hope that nobody will ever buy this software again. This interface is so frustrating! When you read these, it doesn’t seem too difficult to estimate...
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11 Live Chat Mistakes You’re Making and How to Avoid Them

11 Live Chat Mistakes You’re Making and How to Avoid Them

I love using live chat because it’s simple, easy, and helps me get a solution instantly. But what about you out there, reading this? Has it leveled up your customer support process? Well, from what I’ve seen and heard from other business owners – yes, live chat definitely brings a lot of value addition as...
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60+ Customer Loyalty Statistics for 2024

60+ Customer Loyalty Statistics for 2024

“What can help me get committed and loyal customers?” A question that every business is seeking an answer to. But trust me, factors like: Product quality, Awesome support, Marketing reach, Efforts to engage customers,  Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look...
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50+ Customer Engagement Statistics for 2024

50+ Customer Engagement Statistics for 2024

“Your most unhappy customers are your greatest source of learning.” — Bill Gates Elaborating on this maxim, I would also like to add that unhappy customers can ruin the brand value in minutes. It takes less than a minute for an angry customers to post their bitter experiences online. Type, type, click, and the damage is done!...
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What Is Multi Channel Customer Service and Why It Is Important

What Is Multi Channel Customer Service and Why It Is Important

Do you think customers today will take the pain to stand in a queue to resolve a query or ask a question? Obviously they won’t.  The current digitally dominant world has reduced the wait time to seconds, and no one wants to resort to old school methods of communicating with their favorite brands. When they can...
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What is Customer Value and How to Create It

What is Customer Value and How to Create It

If I were to ask you what is customer value, what would you say? I’d say you are spot on.  But, there is more to it than just “profits” and many companies fail to see the effort they need to put in to get good customer value. Companies need to give their all when it...
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9 SaaS Customer Lifecycle Stages

9 SaaS Customer Lifecycle Stages

Has this ever happened to you?  That you bought a SaaS product and then completely forget that it exists?  The SaaS customer lifecycle is something that is continuously growing and ever-evolving.  There really is no autopilot that you can put into action and then arrive at the end of the journey. Don’t forget that the...
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17 Live Chat Best Practices For Sales & Customer Support

17 Live Chat Best Practices For Sales & Customer Support

“Why do website visitors give low ratings to our live chat support?” “What should I do to improve customers’ experience on my website?” “How can I get the most out of my live chat for customer support?” These are only some of the questions business managers frequently ask to improve their business performance. And while...
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10 Ways to Build Customer Centric Organization

10 Ways to Build Customer Centric Organization

If you were to answer a question, “What is that one thing that customers hate the most?  What would you say? Without a doubt, it would be struggling to find a solution to their problems.  Customers don’t want to go out of their comfort zone to solve their own problems. They like instant and effortless...
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