Sales Chatbots: A Guide to the Benefits, Features & Best Tools in 2024

In the high-pressure sales world, every missed lead feels like a missed opportunity. I used to spend countless hours crafting personalized emails, only to be met with radio silence. Then, a year ago, I came across a game-changer—a sales chatbot.

I began researching, and my initial tests were eye-opening. Sales conversations were happening 24/7, even while I slept.

This experience sparked my fascination with sales chatbots. With so many features and platforms available, I knew there had to be a way to navigate this exciting yet complex territory.

That’s why I’ve created this comprehensive guide. Let’s start!

Which is the Best Chatbot for Sales?

Frankly, there isn’t a “best” chatbot for sales as it’s subjective and depends heavily on your specific needs. 

However, I can share insights into my top three picks. Here’s a brief overview to help you choose the best tool for your business:

1. ProProfs Chat 

ProProfs Chat excels in delivering 24/7 customer support with its AI-driven chatbots. It’s particularly useful for engaging customers proactively, offering quick responses during peak traffic, and integrating smoothly with CRM systems for efficient follow-ups. 

2. Botsify 

Botsify streamlines customer interaction by consolidating chats across various platforms into a single dashboard. This feature ensures no message gets overlooked, providing a consistent and efficient customer experience. 

3. Crisp 

Crisp stands out for its ability to create engaging dialogues with customers using advanced chatbot technology. It’s ideal for businesses looking to enhance digital communication and deepen customer relationships. 

To explore other options, review the full list I have discussed below. 

List of 10 Chatbots for Sales Teams

The market is full of sales chatbot tools that can lead to confusion. So, I did extensive research on your behalf to find the best tools. By the end of this list, you should be able to determine which sales chatbot best meets your business requirements. 

1. ProProfs Chat – Best for 24/7 Delightful Customer Support with AI Chatbots

I’ve been using ProProfs Chat on our website for quite some time, and I must say, it has transformed our approach to customer engagement and lead generation. 

The ability to proactively invite visitors to chat based on their activity on our site is incredibly powerful. For instance, when a visitor is lingering on a specific page, unsure of the next step, a timely chat message pops up, making them feel valued and attended to.

The chatbot templates and canned responses have also enabled us to provide quick and consistent replies, which is crucial during peak traffic times. Integrating the tool with our CRM has streamlined our workflow significantly. 

Furthermore, you can create an AI bot by training it with data from your website, help center, or FAQ pages. AI-powered chatbots can engage with visitors, answer complex queries, and provide information based on data from your website.

What you will like

• Use pre-chat forms to capture quality leads. This helps in collecting their contact details for more personalized interactions.
• Use smart chat routing to transfer chats to the operator based on specific criteria such as area of expertise, language, or customer priority. 
• Use the visual editor to build a conversational flow that guides your customers through a structured interaction. 
• Delight customers with human-like conversations. This involves using NLP to make interactions more relatable and personable
• Use post-chat surveys to capture customer feedback about their experience.

What you may not like

• While the free plan includes access to all premium features, it is restricted to just one operator. 
• Lacks an on-premise version. 

Pricing 

Forever free for a single operator. Paid plan starts at $19.99/operator/month

Read Also: Top 10 Free AI Chatbot Software in 2024 [With Pros & Cons]

2. Botsify – Best for Unified Chat Automation

Botsify’s unified chat automation really shines when it comes to keeping all our chats in one place. Whether our customers reach out on Facebook, WhatsApp, or our website, they get the same prompt and helpful responses. It’s like having a superpower for customer service—no matter where it comes from, every message gets the VIP treatment.

There’s no jumping between different platforms or messages getting lost in the shuffle. Everything flows smoothly, making it easier for us to keep track and ensuring that our customers feel heard, no matter how they choose to reach out.

The best part? Botsify integrates effortlessly with other tools we use, which saves us a lot of hassle and lets us focus more on talking to our customers instead of managing tech. Plus, with support for over 100 languages, it’s like having a multilingual support team at our fingertips. No matter where our customers are or what language they speak, we’re ready to help.

What you will like

• Easy to use with a drag-and-drop interface, making chatbot creation straightforward.
• No tech expertise is required to design your bot’s conversation flow.
• Features a clean user interface and simple template creation suitable for beginners and experts.

What you may not like

• There might be a learning curve, especially for more complex setups.
• The pricing can be a bit steep compared to other similar platforms.
• At times, the performance can be inconsistent and unreliable.

Pricing 

Starts at $49/month

3. Crisp – Best for Creating Engaging Dialogues with Cutting-Edge Chatbot Technology

Crisp is perfect for businesses looking to spice up their digital communication. What makes Crisp truly stand out is its blend of real-time connectivity and personalization, all powered by cutting-edge artificial intelligence. 

But Crisp doesn’t stop there. Its user-friendly interface and robust features are designed to help you deepen customer relationships. Whether you’re crafting automated messages that feel incredibly personal or analyzing analytics to see how well your messages perform, Crisp gives you all the tools you need to elevate your customer service to new heights.

Although I haven’t used Crisp, my deep dive into its capabilities has impressed me. It’s a powerhouse for anyone serious about boosting their chatbot game and creating more impactful online interactions.

• With Crisp, you can create automated chatbots that provide offline experiences for visitors.
• Users can send links, files, videos, and images during chat conversations.
•  The live translation feature allows for conversations with international customers by translating chats in real time. 

What you may not like 

• Some users find it takes time to understand the interface fully.
• Inability to send broadcasts and sequences in some cases.

Pricing 

The free plan included (2 seats included). Starts at $25/month/workspace 

Read Now: 10 Crisp Chat Alternatives for Enhanced Customer Support in 2023

4. Pandorabots – Best for Creating Chatbots and Virtual Assistants 

Pandorabots is a gem in the world of artificial intelligence, celebrated for its ability to craft sophisticated chatbots and virtual assistants. As a tech professional, I’ve discovered that Pandorabots is essential for creating digital entities that engage users effectively.

The platform provides an extensive toolkit for the detailed creation of chatbots tailored to meet the specific needs of any business and enhance customer interactions. The AI-driven technology powering Pandorabots ensures that each virtual assistant can seamlessly understand and respond to complex queries.

From my experience, Pandorabots offers a user-friendly environment for developers of all skill levels. This accessibility of AI technology encourages innovation and enables businesses of all sizes to boost their digital presence with smart, conversational agents.

What you will like 

• Offers extensive customization options, allowing developers to tailor chatbots to specific user needs and preferences.
• The platform can handle many interactions simultaneously, making it suitable for businesses of all sizes.
• Supports multiple languages, which is crucial for global businesses aiming to reach a diverse audience.

What you may not like 

• The platform may have a steep learning curve for those new to AI and chatbot development.
• Some users may find the platform overly complex, particularly when dealing with advanced AI features.
• There are fewer pre-built templates than some competitors, which can increase development time.

Pricing 

Free plan available (lacks API access). Paid plan starts at $19/month. 

5. Freshchat – Best for Freshworks Suite Users

Freshchat is your ultimate messaging tool, designed to skyrocket your team’s performance in customer conversations—be it in marketing, sales, or support. Nestled within the dynamic Freshworks suite, Freshchat uses the platform’s robust capabilities to deliver a flawless experience for your team and customers.

What sets Freshchat apart? It epitomizes ease and efficiency, boasting AI-powered bots, real-time messaging, and omnichannel prowess. The unified interface allows for a smooth flow of customer information across departments, enabling personalized interactions and speedier problem-solving. 

Armed with Freshchat’s analytics, your team can thoroughly examine customer satisfaction and agent performance. This enables you to make data-driven decisions that elevate your service quality.

What you will like

• With its e-commerce integrations, Freshchat can be a boon for online retailers looking to provide real-time support.
• The live translation feature supports over 33 languages, making it an excellent tool for businesses serving a global customer base.
• Freshchat’s ability to integrate with multiple channels enables businesses to engage with visitors.

What you may not like 

• Proactive website messaging cannot be linked to specific chatbot flows, which can hinder targeted customer interactions.
• Lack of marketing features for Facebook and Instagram, limiting social media engagement options.
• Paid plans are relatively expensive when compared with other similar software options.

Pricing 

Forever free (up to 10 agents). Starts at $17.97

Also Read: 11 Best Freshchat Alternatives & Competitors Worth Considering in 2024

6. Drift – Best for Conversational Landing Pages

As someone who’s passionate about creating engaging online experiences, I’ve found that Drift offers an unparalleled solution for conversational landing pages. With Drift, I can easily design landing pages and interact with visitors in real-time. This offers a personalized experience that static pages simply can’t match.

The power of Drift lies in its ability to understand and respond to user inquiries instantly. This means that when potential customers land on my page, they’re greeted by a friendly chatbot that can guide them through their journey, answer their questions, and even help them make decisions. It’s like having a virtual salesperson on standby 24/7.

What sets Drift apart for me is its intuitive design. Setting up is a breeze, and the vast customization options allow me to tailor the conversation flows to fit my brand voice perfectly. The result? Higher engagement rates and improved conversion, as visitors feel heard and helped in real-time.

What you will like

• The AI-enabled chatbot automates marketing pipelines and increases customer engagement.
• Features like geo-targeting help tailor the customer experience based on location, while offline access ensures customer queries are always captured.
• The proactive chatting feature can initiate conversations with website visitors.

What you may not like

• Drift doesn’t allow deleting conversations, which can clutter your inbox and make it harder to find important chats.
• Unlike other live chat platforms, Drift can be expensive.
• While the chat widget looks nice, some users find it difficult to customize the appearance beyond basic options on lower-tier plans.

Pricing 

Starts at $2,500/month

Check Now: 11 Best Drift Alternatives for Your Business in 2024

7. Intercom – Best for Omnichannel Platform with Messenger and App

At our organization, we pride ourselves on delivering unparalleled customer service with the help of our Fin AI Agent. This tool is designed to instantly resolve 50% of customer inquiries using sophisticated AI language models. It operates across various channels, providing accurate, conversational answers directly based on your support content.

The Fin AI Agent is more than just a chatbot. It understands complex queries, asks clarifying questions if needed, and is available 24/7, significantly boosting customer satisfaction. Additionally, the agent draws on diverse resources like Intercom articles, public URLs, and PDFs to always provide the best answers.

We offer a comprehensive suite of features to enhance user engagement and ensure seamless integration. This includes multilingual support for up to 45 languages and a unified inbox to handle communications from email, phone, messenger, and more. 

What you will like

• Intercom’s AI and automation can handle routine inquiries, which reduces the need for constant human oversight.
• It’s an all-in-one solution that combines various customer support tools in one place
• Offers robust tools for email and chat, which can enhance the quality of customer interactions.

What you may not like 

• Some users find the platform complex, with a steep learning curve that requires time to master.
• It may require significant system resources, which could impact other operations.
• While customization options exist, some users may find them insufficient for their specific needs.

Pricing 

Starts at $39/seat/month

Also Check: 11 Best Intercom Alternatives & Competitors [REVIEWED]

8. ManyChat – Best for Easy Chat Marketing 

ManyChat is an indispensable tool for engaging audiences effectively. Its ease of use and intuitive Flow Builder streamline chat marketing campaigns, enabling the creation of complex conversation flows with ease. The Growth Tools are particularly impressive, helping drive users to funnels and expand customer bases effectively.

As the audience grows, users can engage an unlimited number of contacts and leverage advanced features like unlimited tags, custom fields, and advanced segments to tailor campaigns.

Recent updates have been truly amazing. ManyChat now connects seamlessly with everyday tools, enhancing workflow. Built-in AI capabilities with keywords, intents, and the AI Flow Builder Assistant allow for more personalized user interactions, which boosts engagement rates.

What you will like 

• Offers a wide range of powerful features for chatbot creation and message automation.
• Efficiently captures leads, enhancing marketing efforts and customer engagement strategies.
• Simplifies communication by automating messages, saving time and resources.

What you may not like 

• Lacks a free trial for the Pro plan, requiring upfront investment without testing.
• New users may find the platform complex, requiring a learning period to utilize it effectively.
• Primarily designed for Facebook and Instagram, limiting use on other social media platforms.

Pricing 

Starts at $0 (limited to 10 customer tags). The paid plan starts at $15/month.

9. Aivo – Best for Creating Automated Conversational Journeys 

I have not used the tool, but through research, I found that Aivo stands out as a leading solution for creating automated conversational journeys. Aivo has developed a product suite that offers businesses the tools to deliver immediate and automatic solutions, ensuring a seamless and personalized customer experience.

At the core of Aivo’s offerings is its ability to fluently interpret natural language, accommodating regional dialects and grammatical nuances. This capability ensures that users experience natural and intuitive conversations. Aivo’s technology is designed to provide personalized solutions instantly, meeting the modern consumer’s expectations for quick responses.

The Aivo Suite particularly helps companies deliver a unified experience from the first interaction to the last. It supports seamless transitions from AI-driven conversations to live agents within the same chat window, ensuring a smooth journey for the customer. Additionally, its no-code platform facilitates the easy creation and optimization of conversational flows across various channels, no matter their complexity.

What you will like

• Aivo can be trained to understand natural language and respond to customer inquiries in a personalized way. 
• Can collect valuable data about customer interactions, which can be used to improve the customer experience.
• Aivo can integrate with multiple communication channels, such as websites, messaging apps, and social media. 

What you may not like 

• Setting up and training an Aivo chatbot can take time and resources. 
• Users have reported losing content formatting when pasting into AgentBot.
• Some users desire more emojis for better expression in interactions.

Pricing 

Custom pricing 

10. Chatfuel– Creating Chatbots on Facebook Messenger, Instagram and WhatsApp

Chatfuel is a platform that allows you to create chatbots for Facebook Messenger, Instagram, and WhatsApp. This tool offers a user-friendly interface that makes it easy to design bots without the need for coding skills. With Chatfuel, you can automate conversations, interact with your audience, and streamline customer support.

The core features of Chatfuel include AI-based chat capabilities, which enable personalized interactions, and integrations with popular services and APIs to enhance bot functionality. This makes Chatfuel ideal for businesses looking to engage customers on social media platforms effectively.

Chatfuel can significantly benefit businesses by reducing response times and efficiently handling inquiries. It also provides analytics tools to monitor bot performance and user engagement, which can help optimize the chatbot’s effectiveness.

What you will like

• Chatfuel offers a user-friendly interface that makes creating chatbots simple.
• It enhances lead capture and simplifies chatbot integration for Facebook advertisements.
• Chatfuel provides daily analytics to improve chatbot features and customer engagement.

What you may not like

• The platform may not be suitable for large-scale operations with complex needs.
• Primarily designed for Facebook Messenger, which might not meet all business requirements.
• Many of Chatfuel’s more advanced features require plugins, which can lead to dependencies on third-party services. 

Pricing 

Starts at $7.49/month 

What is a Sales Chatbot?

Sales chatbots are AI-powered bots that help sales representatives be more productive. From speeding up the entire sales process to monitoring and controlling tedious tasks (lead qualification, customer acquisition, etc.), sales chatbots help in conversion. These chatbots act as store assistants, similar to those in physical stores. 

As per a report published by Intercom on the ROI of Sales Chatbots, 

“Chatbots have helped businesses by increasing their sales up to 67%, whereas 26% of the sales were initiated after interacting with chatbots. Nearly 35% of business owners have claimed that chatbots have assisted them in closing more sales.”

Read Here – 20 Chatbot Use Cases to Help You Build Delightful Experience

Do Chatbots Increase Sales?

Yes, chatbots help businesses deliver fast and delightful customer experiences across industries. A delighted customer will likely purchase from you, thus resulting in revenue growth. Proactive customer engagement with quick resolution is the key here.

From capturing potential leads to guiding them in what they need by interacting with them like humans, there’s a lot that chatbots for sales do to increase business. 

1. 24X7 Delightful Customer Support

24X7 customer support becomes crucial when running a global business. It’s not possible to depend entirely on the support team. But chatbots are totally reliable. Since these are AI-programmed bots, this means uninterrupted service around the clock without any leave. Round-the-clock presence is a sure-shot way of gaining customers’ trust.

2. Simplify Lead Generation Process

Chatbot is the best way when it comes to lead generation. Sales chatbots capture leads from different channels and simplify them with proactive communication. Chatbots have the potential to bring in high-intent leads if used appropriately. Businesses can easily target customers using conversational AI chatbots for websites. These conversational chatbots can engage visitors who are likely to bounce off. 

3. Send Product Recommendations

Sending product recommendations not only engages customers but also increases the chances of sales. Businesses can send product recommendations to customers based on their preferences/browsing activities across product pages using AI sales chatbots. Customers may change their minds or forget items in the cart. Sales chatbots can send them reminders about the items left in the cart.

4. Enhance Customer Satisfaction Level

Customer satisfaction is a top-level priority for every business to grow and survive. Customers are likely to shop from a business if they experience positive interactions. Chatbots facilitate quick interaction and personalized resolution, resulting in delightful customer experiences. A quick response adds to customer satisfaction. They will stay loyal to you and advocate for you to their friends and family. 

Read Here – Everything You Need to Know About Chatbot Pricing

What are the Top 8 Features of a Sales Chatbot?

What if your chatbot fails to understand a certain language? Or what if the chatbot lacks automation features? 

These are a few questions that I often get to hear. Keeping this in mind, I have curated a list of the features of a sales chatbot. 

1. Personalized Welcome Greetings

Personalized welcome greetings are a great way to engage customers (for new customers as well as returning customers). Businesses can create engaging scripts and target customers. Automated greetings work the same way sales representatives greet customers in physical stores. Businesses can instantly send greeting messages to customers without delay using this feature. 

Examples of welcome greetings for new customers:

• Thanks for visiting xyz.com. I am Jake! I can answer your questions related to product, shipping, or pricing. Drop me a text. 
• Hey there! Welcome to The Bake Shop. Looking for a birthday cake or a wedding cake? I can help you with that.

Examples of welcome greetings for returning customers:

• It’s good to see you again, Maria. I am just around if you need my help. Happy shopping!
• I am so excited to see you back here. We have added new products that you may love . Do not forget to check them out. 

2. Self-Help & Canned Responses 

40% of customers look for self-help only. Chatbots must be proactive in answering frequently asked questions. This also reduces the response time and increases customer engagement. Chatbots can share links to the self-help portal where customers can find solutions to their problems. Conversely, canned responses accelerate customer service to a notch higher. It becomes easy to answer FAQs and manage multiple customers. Moreover, there is no chance of any typos or grammatical errors. 

3. Smart Routing

The chatbot must be capable of routing the conversation to the right operator. Routing chat to the right operator/department helps deliver a personalized experience. This further makes sure that customers get their queries resolved properly. Based on the set rules, chats can automatically be routed to groups, such as accounts, sales, etc. This way, you can capture qualified leads and plan on converting them.

4. Personalized Experience

AI chatbot Software can understand the customers’ requirements, collect data, and understand behavior to come up with more customized results. This ensures that the conversation and results aren’t just robotic, based on certain codes, removing the passive and dull outcomes. The most important thing to keep in mind here is the chatbot scripts, which make these sales chatbots capable of conducting human-like conversations. 

5. Advanced Analytics & Reporting

A chatbot with independent reports and an analytics section brings clarity to sales performance metrics. With the help of this data, you can learn a lot about valid and invalid chats, the number of total chats, engagement rate, conversational behavior, etc. You can bring changes for further improvement based on these metrics and provide a more delightful experience to your customers. 

6. Data Privacy and Security

This is probably the most sensitive part of using a sales chatbot. There have been several reports of data breaches. Thus, a chatbot provider must ensure it’s safe and secure to use with no leak. Chatbots collect a range of customer data, such as their names, emails, transaction information, etc., which, if misused, is a serious threat. Your chatbot must have security features, such as end-to-end encryption, authorization & authentication, etc. 

Also read: 10 Best Chatbot Software for Enhanced Customer Service in 2024

7. Omnichannel Support 

What if your chatbot doesn’t have this feature? You will miss a lot of potential leads coming from different channels, right? Ensure that the chatbot you are investing in can capture leads from other communication channels, such as Facebook, Twitter, Whatsapp, etc., which are largely used worldwide. This can help you understand your customers’ behavior and interests and improve your sales and marketing strategies for a better customer support experience. 

8. Easy Customization

Chatbot Customization is a great feature every sales chatbot must have. This feature allows you to modify the chatbot to match the brand tone. It also allows you to change the chatbot name (support, appointment, or sales bots), display the name, add a display image, and put the bot on the pages of your choice. This personalization adds a lot to customer engagement and trust. You can even look for a chatbot that allows you to play around with the theme and design of the chat widget. 

These are some common yet essential features you must consider when looking for the best website chatbots.

Read Here – 12 Chatbot Mistakes to Avoid 

What are the Top 5 Benefits of a Sales Chatbot?

Using a chatbot for sales comes with numerous benefits. I’ll tell you all about the amazing results I’ve experienced since we implemented a sales chatbot!

• 24/7 Lead Capture: Forget missing out on potential customers ever again. The chatbot is there around the clock, even when I’m off the clock. It answers basic questions, captures leads, and qualifies them by asking a few key questions. This way, when I follow up, it’s with pre-warmed leads who are already interested in what we offer.
• Faster Conversions: The chatbot can answer frequently asked questions that slow the sales process. It can also guide website visitors through product demos or trials, familiarizing them with our offerings and moving them closer to a purchase decision much faster.
• Personalized Sales Support: The chatbot can gather information about a visitor’s needs and preferences. This allows it to offer targeted product recommendations and answer questions in a way that’s relevant to them. It feels more like a conversation than a generic sales pitch, which customers appreciate.
• Reduced Workload, Increased Efficiency: The chatbot handles all those repetitive tasks that used to eat up my time, like answering basic product questions or scheduling appointments. This frees me up to focus on more complex sales interactions and closing deals. Basically, it lets me work smarter, not harder.
• Valuable Customer Insights: The chatbot collects customer interaction data, providing goldmines of insights into what our ideal customer looks like and their buying journey. This allows me to tailor my sales strategy and messaging for even better results.

Overall, my sales chatbot has become an indispensable teammate. It’s freed up my time, helped me qualify better leads, and given me valuable customer insights. 

Sales Chatbot Trends of 2024 

As we head into 2024, I see a big change coming in how sales chatbots are used. More and more customers prefer talking to chatbots over live chats. In fact, about 63% of customers would rather use a chatbot, which is improving and satisfying their experiences. 

Also, chatbots are really boosting sales. Businesses have seen a 67% increase in sales because of chatbots. These chatbots handle 26% of all sales transactions and speed up sales by 35%. They are becoming essential for turning people who visit websites into potential leads.

Looking ahead, chatbots are going to get even smarter and more capable. They can handle complicated questions easily, offer personalized experiences, and adapt to what customers want in real time. This means companies can look forward to a big boost in sales. 

Experts predict that spending through chatbots in global retail could reach an incredible $142 billion. Chatbots are reshaping the sales process to be more efficient and focused on the customer.

Case Studies of Businesses Before & After Using Sales Chatbots 

Case Study 1: Horse SaddleShop 

Challenge

Horse Saddle Shop needed to quickly respond to customers seeking information about saddle fitting for their horses and preferred riding styles. Although many customers responded to phone calls, many preferred chat-based communication. This prompted the need for an effective live chat solution to cater to these preferences.

Solution
Horse Saddle Shop implemented ProProfs Live Chat, an easy-to-use platform that offered 24/7 responses to customers who may not be able to or prefer not to use the phone. This tool provided an additional way for customers to connect, quickly becoming the preferred method for many.

Results
The introduction of live chat significantly improved Horse Saddle Shop’s communication with customers. While not every chat session resulted in an immediate order, it was an effective point of contact that often led to future communications and boosted revenue. Additionally, for international customers for whom English is not the first language, the automatic translation feature of ProProfs Chat was particularly beneficial.

Case Study 2: United Performance Metals 

Challenge
United Performance Metals (UPM), specializing as a metals solutions center, recognized the need for a live chat solution as they expanded their online presence. They needed a system that would allow them to connect with prospects in real time and manage multiple inquiries simultaneously.

Solution
UPM selected ProProfs Chat as their live chat software because it offered real-time communication capabilities that were crucial for increasing online engagement. This tool enabled them to respond instantly to inquiries, making managing customer interactions easier and increasing sales online. ProProfs Chat proved to be an intuitive and comprehensive solution for their needs.

Results
The implementation of ProProfs Chat had a dramatic impact on UPM’s online sales. The live chat feature facilitated immediate response to customer queries and enhanced the overall customer service experience. The ProProfs customer service team was consistently available to assist with any issues, ensuring smooth operation. This responsive support and the ability to handle inquiries efficiently contributed significantly to the increase in sales and customer satisfaction.

Boost Your Revenue With the Best Sales Chatbot! 

Selecting the right chatbot for sales for your business can be overwhelming. However, the easiest way to do so is by understanding your current support requirements and the resources available at the moment. Above, we discussed the top 10 best sales chatbots to use, which can help you grow and convert your leads. 

Designing and customizing a chatbot as per your needs and engaging customers are the key moves to delivering a delightful customer experience. If the chatbot supports extra features, such as integration with a knowledge base (in case you have one), that’s a winning edge.